Selecting a Brief...

We had to go though a range of briefs and select one which was most fitting to the style of work which we wanted to create for the next part of this brief, we could select from a range of websites these being:

- D&AD 

- YCN 

- ISDT 

- Graphic Competitions

these then had a varied range for each of these and then you could see what you wanted to get from each brief. 

The four which i have selected are mainly to do with editorial, layout and branding, i know that i wanted to do something in this area but i wasnt one hundred percent sure what i actually wanted to do. I have gone through and highlighted the parts which i think are important on each brief and then ill be able to make 5 points on each of the briefs to show each part i like best from these... 

Pentagram. 

. Being able to create some double page layouts

. I have a strong interest in typography 

. Pentagram create the style of work which i'm interested in 

. It would give me a chance to practice my book binding skills 

Venturethree.

. Branding brief is interesting to me 

. Gives me a chance to design a unique tone of voice for a select target audience 

. I enjoy being given the chance to design from scratch with limited restrictions 

. There work is very commercial, it would be nice to try incorporate this to my style of work

. Very loose brief which allows you to create for a diverse audience

I (Daily Independant) 

. Target audience is the type of people i socialise with so i have good knowledge on these 

. It has to translate to online and print side of things

. Chance to do editorial layout

Ministry of Sound.

. Able to experiment and be creative with poster designs 
. Typography based so gives me a chance to put my type sessions to use 
. Targets a audience that i know well (students)